Reducing compliance risk of an organization

Employees need to undergo training on compliance. The training is important as it involves imparting knowledge regarding the rules, regulations, and legalities that these employees need to accede to. But the common practice is that the staff often put up deaf ears to...

Pros and Cons of Traditional vs Digital marketing

Digital Marketing Digital marketing is not the most common but most preferred method of marketing today. It involves marketing which is done online through social media posts, advertisements on social networks, blogs, YouTube videos, email marketing, pop-ups,...

Top 5 PPC Trends to Look Out for in 2018

In this ever-changing online world, we often wake up to new realizations every now and then. It may be that your website which was till now on the first page of Google search results has somehow slipped in its ranking and is now no longer listed on the first page....