by admin | Aug 9, 2023 | blog
Artificial intelligence is creating soar worldwide; everyone has high expectations about these natural language machines. But are they truly worth the hype? As a leading digital marketing company in Kolkata, here, we have attempted to put AI in a critical light,...
by admin | Jul 19, 2023 | blog
The word ‘Guerrilla’ might conjure images of a raging rebellion, ambush, and much more, but when juxtaposed with marketing, it might swarm your mind with wonder. What could the phrase mean: guerrilla marketing? Well, your trusty digital marketing agency is...
by admin | Jul 15, 2023 | blog
Color plays an often unnoticed yet determining role in all things marketing. It plays a pivotal role in both analog and digital marketing alike. But more so in digital marketing, where the stake to attract attention is high, owing to the volatility of the space and...
by admin | Jul 5, 2023 | blog
The heritage brands are born out of decade-old legacies, whether Nabisco, Cadbury, or Clorox. These brands actively foster this much-valued history preceding them and actively persuade the audience to remember or nurture this lore deep in their unconscious. However, a...
by admin | Apr 28, 2023 | blog
Artificial intelligence has staged a paradigm shift in the way we interact with technology. Myriad language models have played a significant role in this transformation. This revolutionary impact could also be felt in the sphere of digital marketing or how digital...
by admin | Apr 25, 2023 | blog
In today’s digital age, customer engagement and communication are critical aspects of any business’s success. With the rise of artificial intelligence-powered chatbots, businesses can now provide real-time customer support and personalised marketing...